About The Role:

Join Headway to build and launch the B2B health plan marketing function, working directly with the Business Development sales team to accelerate health plan sales and deepen engagement. The first of its kind role, the Senior B2B Marketing Manager is someone who can both build strategy and drive execution across campaigns and content that will drive health plan leaders to take action. This person will be just as excited about writing case studies that highlight Headway’s impact and white papers that showcase our market thought leadership, as they are building world-class decks, launching webinars, writing sales talking points, and creating audience personas. Organizational excellence is key as they keep the Business Development team organized and support with streamlined distribution strategies.

This individual loves to keep their pulse on the healthcare market and leverage those insights to support the team. They must be a visionary – someone who wants to bring to life a B2B business to measurably impact sales ...