
Job Description
The Opportunity
Midi Health is looking for an experienced Senior Lifecycle Marketer with a passion for creating and executing campaigns that drive engagement and retention throughout the entire customer journey. You will have a unique opportunity to develop and implement lifecycle marketing strategies that foster strong relationships with our patients, enhance their experiences, and increase long-term retention and loyalty. Your role will involve analyzing customer data, segmenting audiences, and crafting personalized campaigns that resonate with our diverse customer base. Additionally, you will partner with product and engineering teams to launch new program features as a means of driving incremental engagement and retention.
If you have a proven track record of driving marketing strategy and execution to a large number of users, care about understanding and delivering value to consumers, and are passionate about helping people move beyond pain, we’d love to meet you.
Location: Home office, 1x a week in person in Palo Alto.
What You’ll Do:
- Develop and execute comprehensive lifecycle marketing campaigns ...
The Real Dill ☘️
Backed by Google Ventures, Midi Health is using its war chest to expand its "midlife women's healthcare" services across all 50 states. It's partnered with major insurance carriers, and plans to partner with major hospital systems in its effort to expand pelvic health services to more patients. Overall, there's a ton of movement in the FemTech/women's health space, especially in Digital Health - it'll be hard to pick winners in this space and, considering how underserved women's health is, there's the definite chance there could be multiple winners in the end. Exciting times. (November 2023)
Jon Lee, PT, DPT, OCS, FAAOMPT, MBA
Pickle co-founder
About Midi Health
Virtual care platform focused on female midlife (40+) health
MissionTo bring compassionate, high-quality medical care to women 40+.
Wow Factor"Midlife women's care" startup backed by Google Ventures
Company benefits
- 🔐 Health insurance
- 🦷 Dental
- 👀 Vision
- 🏝️ Paid time off
Pickle is not affiliated with listed companies unless otherwise noted.
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