Job Description
At WHOOP, we’re on a mission to unlock human performance. WHOOP empowers its members to perform at a higher level through a deeper understanding of their bodies and daily lives.
WHOOP is hiring an experienced, data-driven Growth Lifecycle Marketing Manager to manage and build growth initiatives such as referral programs, winback and new business initiatives. The Lifecycle Marketing Manager reports to the Senior Lifecycle Marketing Manager.
If you are a successful Lifecycle Marketer with a passion for omni channel communication who dreams of engaging member journeys, enjoys rolling up their sleeves and working on a high-achieving, high-stakes team - this is the perfect role for you.
RESPONSIBILITIES:
- Support and drive growth across refer-a-friend, winback and new business initiatives through multiple channels including email, push, in-app, and SMS
- Drive innovative customer marketing efforts, always leveraging industry best practices
- Analyze campaign performance data and metrics to optimize strategies and maximize ROI
- Implement A/B testing and experimentation to improve conversion rates
- ...
The Real Dill ☘️
WHOOP is almost Facebook-esque in it's origin story - a group of Harvard friends going all-in on a potentially revolutionary idea. In WHOOP's case, that idea was wearables (and, intrinsically, the data generated by users using these wearables). By focusing hard on the potential gains surrounding human performance, its garnered endorsements from kingpins of the sports world like LeBron James, Michel Phelps, Rory McIlroy, and Patrick Mahomes and has been approved as a "fitness wearable" by sports leagues like the MLB, NFL, PGA Tour, and Crossfit. The result: a startup success story with a valuation well into the billions, backed by investment powerhouses such as SoftBank's Vision Fund. (September 2023)
Jon Lee, PT, DPT, OCS, FAAOMPT, MBA
Pickle co-founder
About WHOOP
Wearables (fitness tracker) and analytics company helping users improve their health and performance
MissionTo unlock human performance.
Wow FactorWHOOP's collaborative approach extends beyond individuals to include teams and organizations, revolutionizing how athletes, coaches, and healthcare professionals optimize training regimens, prevent injuries, and enhance overall performance through data-driven insights and collective feedback
Company benefits
- 🐣 Maternity/paternity leave
Pickle is not affiliated with listed companies unless otherwise noted.
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